About Clift Roach II
BORN AND RAISED IN DETROIT CITY, CLIFT HAS ALWAYS TAKEN PRIDE IN SERVING HIS COMMUNITY. THIS HAS BLOSSOMED INTO THE COMMITMENT TO ADVOCATE FOR FINANCIAL WELLNESS AND ECONOMIC EMPOWERMENT.
CLIFT OBTAINED A BACHELOR’S DEGREE IN BUSINESS MARKETING FROM SAGINAW VALLEY STATE UNIVERSITY IN 2017.
IMMEDIATELY AFTER GRADUATION, CLIFT BEGAN WORKING FULL TIME AND USED HIS INCOME TO INVEST WITH THE GUIDANCE OF HIS FINANCIAL ADVISOR. IN 2019, CLIFT DECIDED TO TAKE THE NEXT STEP IN HIS CAREER AND TRANSITION TO THE FINANCIAL SERVICES INDUSTRY AS A LICENSED ADVISOR.
OVER THE LAST 5 YEARS, THIS CAREER HAS ALLOWED CLIFT TO IMPACT THOUSANDS OF FAMILIES, SECURING UPWARDS OF $400 MILLION IN WEALTH PLANNING. HIS CLIENTS RESIDE IN OVER 25 STATES AND REPRESENT PROFESSIONALS IN A VARIETY OF INDUSTRIES.
CLIFT HAS BEEN RECOGNIZED AS A TOP PERFORMER IN HIS INDUSTRY, NOMINATED FOR THE BEST FINANCIAL PLANNER IN DETROIT AWARD BY HOUR MAGAZINE, APPEARED ON MULTIPLE NEWS PUBLICATIONS INCLUDING CBS DETROIT, AND RECEIVED THE SPIRIT OF DETROIT AWARD FOR OUTSTANDING LEADERSHIP AND COMMUNITY IMPACT FROM DETROIT CITY COUNCIL PRESIDENT AND MAYORAL CANDIDATE MARY SHEFFIELD.